AMAZIT
AMAZIT
FUNDS RAISED
€ 36.700,00
61 days and 9 HOURS REMAINING
Min goal: € 30.000,00
Max goal: € 500.000,00
Key points
- AMAZIT is the first Italian vertical marketplace exclusively dedicated to the structured trade of SMEs, corporate shares, trademarks, and patents.
- AMAZIT digitizes and simplifies a vast but fragmented market, making complex operations such as the sale of companies, equity stakes, trademarks, and patents accessible through a single specialized platform.
- AMAZIT fills a concrete and structural gap in the Italian and European entrepreneurial fabric, addressing the need for business continuity, generational transitions, and the digitalization of the M&A sector.
- AMAZIT features a scalable and diversified business model that combines recurring revenue from subscriptions with variable transaction-based fees to ensure sustainable growth.
- AMAZIT leverages a competitive advantage based on proprietary technology and network effects, utilizing valuation tools and integrated workflows that increase barriers to entry and platform value.
COMPANY NAME:
Amazit S.R.L.
COMPANY TYPE:
Startup
MINIMUM INVESTMENT:
€ 1.000,00
Reflection period
4 days
Business Idea
AMAZIT is the first Italian vertical marketplace designed to make simple and accessible what, until now, has been complex and reserved for the few: selling, buying, growing, and ensuring the continuity of businesses.
The platform is exclusively dedicated to the structured trade of SMEs, corporate shares, trademarks, and patents, allowing small business owners, aspiring entrepreneurs, SMEs, and large corporations to operate in a clear, structured, and transparent manner. The inclusion of our proprietary Valutometro—a simple and intuitive tool that supports informed decision-making even without advanced technical or financial expertise—alongside other applications like AMAZIT Room (an integrated digital workflow) and the expansion into intangible assets, makes AMAZIT much more than just a platform. It is a true data-driven technological infrastructure for the Italian corporate transaction market.
The platform was founded with the goal of democratizing corporate operations, allowing anyone to understand the value of a company, a share, a trademark, or a patent, and to transform that information into concrete opportunities.
With AMAZIT, it becomes easier to:
- Invest or open capital to new partners;
- Sell or acquire existing, operational companies;
- Grow through mergers, demergers, or aggregations;
- Manage generational transitions and ensure business continuity;
- Monetize unused trademarks and patents;
- Launch new projects from a solid foundation.
AMAZIT reduces time, costs, and uncertainties, encouraging investment in existing companies with an established history, structure, and growth potential. It also makes access to credit easier compared to starting new ventures from scratch.
By integrating technology and professional expertise, AMAZIT adopts a scalable and progressive model: simple for those taking their first steps, and advanced for those who are growing. In this way, it positions itself as the specialist portal and reference digital infrastructure for the new corporate economy.
Achievements
AMAZIT has already validated its positioning through market tests, demand analysis, and structured feedback from entrepreneurs, investors, and professionals. The project was born from the direct observation of real and recurring needs that are currently underserved by digital solutions. The strong interest in the platform and the proprietary Valutometro confirms the relevance of the problem being addressed, while the growing initial community provides a solid foundation for the model’s scalability.
Market landscape
AMAZIT.IT operates in the market for the sale of companies and corporate assets, a vast, consolidated sector experiencing structural growth. In Italy, approximately 30,000 companies change ownership every year: over the last five years, more than 150,000 businesses were sold and nearly 586,000 transfers of equity stakes took place, with a total value exceeding €22 billion. Alongside this is the M&A market, which records 1,375 annual transactions for a total value of approximately €70 billion—over €30 billion of which was recorded in the first half of 2025 alone. For the future, between 10,000 and 15,000 annual transitions are estimated.
SMEs, particularly those with a turnover of less than €50 million, represent the predominant component of transactions and the heart of the national economic fabric. The market is characterized by significant fragmentation and long-term structural trends, such as generational transitions and extraordinary operations, which fuel a growing need for professional tools.
Despite its economic relevance, many transactions still occur through traditional or informal channels, especially within the SME segment. This creates a significant opportunity for vertical digital platforms like AMAZIT.IT, which introduce transparency, valuation tools, and structured processes, thereby increasing the efficiency and quality of transactions.
Allocation of raised capital
The capital raising is aimed at supporting the growth and scalability of AMAZIT.IT.
The use of funds is structured according to two alternative scenarios, depending on the total amount raised, with the goal of ensuring immediate operability, validation of the business model, and value creation for investors.
Achievement of the Minimum Target
In this scenario, the resources will be allocated to completing the platform, launching commercial activities, and validating the business model. Even with the minimum target, AMAZIT.IT will be fully operational and able to generate its first transactions.
Allocation of funds:
- 45% technology and product development: platform evolution, UX/UI, security, core modules, digital data room, and M&A workflow;
- 30% go-to-market and marketing: commercial launch, B2B digital marketing, acquisition of first users, and brand positioning;
- 15% operational structure, legal, and compliance: coverage of regulatory costs, contracts, and operational support for initial transactions;
- 10% general costs and liquidity reserve: day-to-day management and coverage of initial funding needs.
Objective: operational platform, first transactions completed, and validation of market traction.
Achievement of the Maximum Target
Upon reaching the maximum target, AMAZIT.IT will be able to accelerate technological and commercial development, strengthen the team, and position itself as a leading player in the national digital M&A market.
- 40% advanced technology development and AI: infrastructure enhancement, automation of M&A processes, scoring systems, advanced analytics, and artificial intelligence;
- 35% go-to-market and commercial growth: national expansion, development of strategic partnerships, indirect channels, and brand strengthening;
- 15% team and organizational structure: hiring key roles in technology, business development, and operations;
- 10% general costs, internationalization, and liquidity reserve: support for growth, preparation for international expansion, and coverage of operational needs.
Objective: full scalability of the model, increase in company value, and consolidation of market leadership.
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Details
COMPANY NAME:
Amazit S.R.L.
COMPANY TYPE:
Startup
MINIMUM INVESTMENT:
€ 1.000,00
FINANCIAL INSTRUMENTS OFFERED
PREMONEY VALUUE
€ 2.000.000,00
TAX BENEFITS (FOR ITALIAN RESIDENTS ONLY)
% OF SHARES OFFERED
min 1,48% if the minimum goal is achieved
max 20,00% if the maximum goal is achieved
MAIN STATUTORY CLAUSES FOR INVESTORS
RIGHT TO VOTE
Yes, for investments ≥ of € 15.000,00
REGIME ALTERNATIVO TRASFERIMENTO QUOTE EX 100TER
Yes
Why to invest?
AMAZIT is the first Italian vertical marketplace exclusively dedicated to the structured trade of SMEs, corporate shares, trademarks, and patents, featuring a highly scalable model.
The company addresses a real, urgent, and widespread need within the entrepreneurial landscape: transferring, valuing, and ensuring the continuity of businesses in an environment shaped by generational transitions, challenges in accessing capital, and an increasing demand for digital tools.
This represents a vast and largely fragmented market that currently operates mainly through traditional channels. AMAZIT finally makes it accessible, scalable, and measurable, creating a digital infrastructure capable of improving the efficiency, transparency, and quality of transactions.
Investing in AMAZIT means participating in the creation of a digital ecosystem destined to become the industry benchmark, characterized by strong network effects, growing barriers to entry, and multiple revenue streams.
This is not a bet on a single transaction, but on the very infrastructure that will enable thousands of transactions over time. AMAZIT does not just create a marketplace: it builds the hub through which the businesses of the future will pass.
Those who join today are participating in the birth of a new industry standard.
Business potential and growth strategy
The business acquisition and sale market in Italy involves approximately 30,000 companies each year, with a total transaction value exceeding €22 billion over the past five years. It is a fragmented and poorly digitalized sector, offering a significant opportunity for a vertical and specialized platform such as AMAZIT.IT.
The business model is scalable and diversified, with revenues generated from:
- premium subscriptions,
- value-added services,
- conditional success fees,
- commissions on transactions and equity stakes.
This combination allows for the integration of recurring and variable revenues, supporting financial sustainability and increasing margins over time.
The growth strategy is structured in phases:
- 12–18 months: platform consolidation, user acquisition, and initial transactions;
- 24–36 months: increased volumes, expansion of premium services, and margin growth;
- 36–60 months: full national scalability, brand consolidation as a market standard, and potential expansion into foreign markets or complementary services.
Thanks to the nature of its digital infrastructure, AMAZIT benefits from strong operating leverage: growth in users and transactions does not lead to a proportional increase in costs, enabling economies of scale, higher profitability, and value creation over the medium to long term.
Exit/Profit Strategy
AMAZIT’s model is designed to generate progressive value and create concrete monetization options for investors. The primary exit trajectories include:
- Acquisition by strategic players. Within a 3–5 year horizon, AMAZIT could represent an ideal target for digital groups, fintech platforms, advisory firms, or players in the financial and real estate sectors interested in integrating a specialized digital infrastructure for business sales and valuation.
- Entrance of institutional investors or subsequent rounds. The growing user base, increasing transaction volume, and recurring revenue streams make it plausible for investment funds or industrial partners to enter in subsequent rounds, offering early investors opportunities for partial or total liquidation of their holdings.
- Capital appreciation over time. The scalability of the model, combined with network effects and the platform’s emergence as a market standard, allows for significant appreciation of the invested capital, even in the absence of an immediate exit.
- Extraordinary transactions and mergers. Throughout its growth journey, AMAZIT may evaluate mergers, integrations, or strategic partnerships with complementary players, creating further value levers and new monetization opportunities for investors.
The estimated timeframe for the realization of investment value is between 3 and 5 years, consistent with the platform's development roadmap and market consolidation dynamics.
AMAZIT does not aim for growth for its own sake, but rather for the construction of a strategic, solid, and scalable digital asset capable of generating long-term value and offering concrete and credible exit options to its investors.
Transparency information
Parties related to Opstart may invest in the Offering under the same conditions presented to the public. Should this occur, any investment by a party related to Opstart will be appropriately disclosed in the dedicated section of the project page.
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Roadmap
Year 1 (0–12 months) – Consolidation and scalability foundation: Year 2 (12–24 months) – National growth and service expansion In the second year, AMAZIT expands its operational scope to include equity stakes, trademarks, and patents: Year 3 (24–36 months) – European expansion: Years 4–5 (36–60 months) – International scalability beyond the EU Progressive extension of the platform to selected non-EU markets:
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TEAM
AMAZIT was born within the Cosmos ecosystem, an entrepreneurial group that has been active for over 25 years in business services, with consolidated expertise in corporate analysis, finance, extraordinary transactions, commercial investigations, and strategic support for growth.
This experience represents the industrial and operational foundation on which AMAZIT is built, ensuring solidity, specialized know-how, and strong execution capabilities. The project thus combines the technological innovation of a digital platform with the practical strength of a group with a long history of supporting businesses.
Ciro D’Aniello – Founder & CEO
An entrepreneur and strategic consultant with experience gained within the Cosmos group. Over the course of his career, he has worked on numerous projects involving business development and growth, company valuation, strategic analysis, extraordinary transactions, and corporate reorganizations.
At AMAZIT, he is responsible for the strategic vision, development of the business model, and overall project coordination, bringing over twenty years of market experience.
Mauro Capozzella – Business Development & Growth Finance
A consultant specialized in growth finance instruments, with experience in supporting SMEs and startups in development paths, access to capital, and subsidized finance.
At AMAZIT, he contributes to the development of business opportunities, the creation of strategic partnerships, and the integration of financial services to support the transactions carried out on the platform.
Cosmos Ecosystem & Advisors
Operating within the Cosmos ecosystem, Amazit also benefits from partners and professionals with expertise in:
- M&A and business valuations;
- legal and corporate advisory;
- structured and subsidized finance;
- technology and digital platform development.