Bikeflip


Bikeflip

Logo campagna equity crowdfunding Bikeflip Logo campagna equity crowdfunding Bikeflip

Min goal: € 200.000,00

Max goal: € 300.000,00

Why to invest in brief

  • 30% of the investment amount (only for Italian tax residents)
  • Bikeflip presents itself as a leader among specific marketplaces
  • The company aims to internationalize by 2024
  • In the last 6 months Bikeflip has recorded an increase of +113% in terms of views, +115% in terms of unique users and +133% in terms of ads
  • By 2024 Bikeflip will open a "series A" investment round, in which investors will be able to decide to sell their shares

COMPANY NAME:

BIKEFLIP INVEST SRL

COMPANY TYPE:

Holding di partecipazioni industriali

MINIMUM INVESTMENT:

€ 500,00

Business idea and achievements

Bikeflip is an innovative marketplace, exclusively dedicated to used & new bicycles and components. The project was launched on the market in April 2022: it now counts over 10,000 bicycles for sale, millions of visitors and thousands of registered users. Therefore, thanks to its growth, Bikeflip is now positioned as a leader among the specific bicycles’ marketplaces in the countries in which it’s active: Italy, Austria and Germany.

Bikeflip is a website and a native application for iOS and Android. The latter was launched on the market in May 2023 and during the first two weeks it ranked in Apple's TOP 100 shopping applications, conquering position no. 21 in Austria, 53 in Germany and 98 in Italy.

The bicycles sector is very different from the automotive one: in Europe there are no vertical online marketplaces specialised in buying and selling bicycles. Bikeflip aims to create a digital shop window where buying and selling bicycles is as simple as it is safe. Thus, Bikeflip responds to the need of specialising the buying and selling process in the cycling world, becoming a point of reference in its own segment: a rapidly growing sector with a high average product value.

Structure of the offer

Bikeflip Invest srl is a "joint company that mainly invests in innovative start-ups and/or innovative SMEs", i.e. a vehicle who, at the end of the tax period in which the investment will be made, will hold shares in startups innovations (exclusively those of Bikeflip srl) for at least 70% of the total value of the fixed assets present in the company's assets. Bikeflip invest srl was established for the main purpose of subscribing shares in the company Bikeflip srl, also called the Target company, consequently the holding company will be subject to the risks attributable to the Target. It should be noted that the project page, the business plan and the economic and financial projections are based on the expected return relating to Bikeflip srl. Since Bikeflip Invest srl is a joint-stock company that invests mainly in innovative Startups, tax advantages could arise for investors (tax deduction equal to 30% of the investment for natural persons and tax deduction equal to 30% of the investment for companies) if their tax residency is in Italy.

The minimum amount that can be subscribed is €500.00 and corresponds to a variable percentage of the share capital based on the funds raised: if the campaign reaches the maximum goal, the minimum amount that can be subscribed will correspond to 0.17% of the share capital. The Offer is based on a pre-money valuation of the Offeror of €1. The pre-money valuation of the Target amounts to €4,000,000.00, therefore the achievement of the maximum funding goal will mean that Bikeflip invest srl will subscribe Bikeflip shares for a percentage equal to 6.98% of the new share capital, while the achievement of the minimum target will result in the subscription of the 4.76% of the new approved share capital.

Crowdarena

Crowdarena.it is active, the portal dedicated to the exchange of shares of startups and SMEs that have successfully carried out a campaign on Opstart. Crowdarena is the first European-level portal to offer an electronic bulletin board service to all investors interested in selling or buying shares in companies that have collected equity crowdfunding. We remind you that on the portal you will only be able to find companies that have already completed a successful collection campaign. Visit Crowdarena.it, discover the ads already present or register to publish your ad.

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Details

COMPANY NAME:

BIKEFLIP INVEST SRL

COMPANY TYPE:

Holding di partecipazioni industriali

MINIMUM INVESTMENT:

€ 500,00

FINANCIAL INSTRUMENTS OFFERED

Type B from euro 50.000; type C from euro 500

PREMONEY VALUUE

€ 1,00

TAX BENEFITS (FOR ITALIAN RESIDENTS ONLY)

30% of the investment amount (only for Italian tax residents)

% OF SHARES OFFERED

min 66,67% if the minimum goal is achieved
max 100% if the maximum goal is achieved

MAIN STATUTORY CLAUSES FOR INVESTORS

Co-sale right; right of first refusal; obligation of co-sale by the B shares. The company has activated the crowd management service through Fleap (the first platform that manages governance on blockchain).

RIGHT TO VOTE

Yes, for investments ≥ of € 50.000,00

Why to invest

  • Bikeflip has already received important investments from Trentino Invest for the scaleup of the business;
  • with more than 10,000 bikes available, Bikeflip presents itself as a leader among specific marketplaces in Italy, Austria and Germany;
  • in the past 6 months Bikeflip has registered an increase of +113% in terms of views, +115% in terms of unique users and +133% in terms of ads;
  • the Bikeflip application, launched in April 2023, is experiencing excellent success in terms of higher number of users (+90%) and transactions (+320%) when compared with the metrics prior to the launch in March 2023. Also the average engagement time grew (+630%);
  • the integrated payment system, which will be launched soon, will ensure the possibility of purchasing directly from Bikeflip, guaranteeing the shipping to any European country;
  • Bikeflip aims at internationalisation with the opening in at least two new European countries by the end of 2024;
  • the team aims to invest the resources raised in the development of the platform and in the communication/marketing activity through various channels to improve the positioning and brand awareness of the Bikeflip’s brand on the European market;
  • the goal is to exponentially increase the number of bicycles available on the platform and expand the offer of ancillary services, as well as to improve the main e-commerce KPIs;
  • Once the set objectives have been consolidated, Bikeflip intends to open a "Series A" investment round by the end of 2024, favouring the entry of new shareholders who can make a further strong contribution to the growth and scalability of the business.

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Roadmap

Bikeflip today presents itself on the market as a marketplace where users agree to buy and sell independently. By the end of 2023 it will be possible to purchase via an integrated payment system which will guarantee shipping services and ensure the transport. This means that the service will secure the transaction by offering safety and simplicity to both sellers and buyers. Money will be released to the seller only when, within 48 hours of receipt, the buyer confirms that the bike is in the conditions as described in the ad.

In 2024 Bikeflip will also expand to other European countries outside of Italy, Austria and Germany. Moreover, new user services which will generate additional revenue streams will be implemented.

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The team

Maranelli Andrea

CEO & Co-founder

After winning the Italian Trial Championship, Andrea became a professional MTB athlete with a focus on creating content for social media. He is sponsored by brands such as GT, Schwalbe, GoPro, Leatt and Crankbrothers. Collaborating and creating content for these companies has allowed Andrea to gain a deep understanding of social media strategies. During his career he has also made bike shows, managing Reckless Freestyle Show, a team that has exhibited in the most important cycling events. Furthermore, between the bachelor in Business & Economics and the master's degree in Strategic Management, he founded the clothing brand GasH24. Over the years Andrea has acquired a deep knowledge of the marketplaces in the automotive sector.

 

Nikolai Holder

CTO & Co-founder

After cycling India, Kyrgyzstan and Georgia, Nikolai started his working career as a writer for Europe's leading online cycling magazines (MTB-News.de, BIKE Magazine and Mountainbike). This has allowed him to acquire strong know-how in the cycling world and in the SEO & SEM world. After earning a master's degree in Strategic Management, his great passion for software development led him to devote himself to this field. Today he takes care of the Bikeflip technology stack, communicating with developers and data engineers. He is also responsible for defining the technical requirements to ensure Bikeflip's success in acquiring corporate clients.

 

Wibmer Fabio

CMO & Co-founder

Professional mountain bike athlete and star of the cycling world, he boasts more than 11 

million followers on social networks. Her latest project "Home Office" got more than 1,502,765,000 clicks in 30 countries. Compared to all the other Red Bull-sponsored athletes, Fabio's visibility is surpassed only by the footballer Neymar and the Formula 1 driver Max Verstappen. Fabio also collaborates with valuable brands such as RedBull, Canyon, Mercedes, Samsung and Öhlins and has also demonstrated his skills in terms of marketing and entrepreneurship by founding the clothing brand "Sick!".

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Updates

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